DOUBLE EXPOSURE
SELF REFLECTION
Completing the double exposure task for my World Suicide Prevention Day campaign was both a creative and emotional experience for me. This task allowed me to express very complex topics such as emotional conflict, hope and inner strength, which speak loudly compared to words. I think that this double exposure technique is powerful as it mixes two scenes in an integrated image. I started the work by selecting one image, and then placed the exact same image on top of it to combine them together and create this double exposure image. My goal was to show emotional weight that many people also take beauty and light which are still present in their lives, even during dark moments. I chose a person's picture below with a soft, thoughtful expression as my primary image. For the second image, I used natural elements such as trees, clouds and waves. After several tests, I settled on a cool forest scene filled with light rays that broke through trees. This nature image symbolizes the possibility of treatment, development and lighting through darkness. I felt that this visual metaphor had firmly aligned with the message of hope and perseverance of his campaign. Next, I had to choose the second image - the one that would mix in the first and create a layered emotional effect. I discovered many ideas, including stormy sky, torn walls and cities.
But finally, I decided to use a natural landscape, especially an image of a forest with rays of sunlight through trees. This scene symbolizes treatment, development, and idea that even in dark and complicated places, light can find its way. Natural elements also brought a sense of calm and peace to the final image, which was important because I did not want the artwork to feel very heavy or disappointing. In Snapseed, I used a double exposure tool to combine two images. I then go on and use the forest above the picture and tested various blend modes like "Lighten," "Overley," to find the correct emotional tone. I chose "light" because it allowed soft light rays from the forest to shine through the face and shoulders of the shoulders. It seemed as if Hope was blooming within him, which was actually the message I wanted to tell. Once mixed with images, I cured the composition using devices such as "tune image" to adjust the brightness, opposite and heat. I also used the "brush" tool to selectively apply the exposure, so the face remained clear and expressive, while the forest image was subtlely wrapped around it. This careful balance of technical adjustment helped maintain the emotional integrity of both images.
LOGO PROCESS
SELF REFLECTION
Designing my logo for the World Suicide Prevention Day campaign was one of the most meaningful aspects of this project. I created logo using canva, a device that allowed me to be used independently with different scenes, fonts and color options, until I developed a design that actually occupied the essence of my campaign. The last logo has two hands that are slowly holding the heart, written with the word "life", and the word "World Suicide Prevention Day" is placed below. This design was not only visually powerful, but also emotionally symbolic, which was important for such sensitive and serious subject. People represent hand care, support and safety - who are central to prevention of suicide. I wanted them to communicate the message that people in pain are worth organizing, listening and supporting. Putting a heart among the hands, I added emotional vulnerability, love and symbol of life. Inside the heart, I wrote the word "life" in big letters, exposed its value and importance. This small but powerful word became the emotional core of people. It was worth reminding people that it is worth protecting life and this help is always within access. Creating it on canva allowed me to test various visual compositions before settling on a balanced and deliberate feeling. First of all, I tried more complex symbols, but they felt heavy or difficult to breed into small sizes. Simplicity became an important goal. The combination of open hands and a centered heart created an easy balance on the scale ranging from posters to clothes - on various platforms - visually clear, emotionally resonant, and on various platforms. The color palette was equally important.
I used several tons, especially within the blue spectrum. I knew from my research that Blue represents faith, peace and stability, which are all feelings that I wanted to associate with the campaign. I tried a soft sky blues, deep navy and mated steel tone before settling on a neutral, middle-range blue, which felt peaceful without too yellow or very dark. This color, combined with neutral tones such as grace and whites, gave logo a clean and safe sense - important for a campaign that relates to emotional and mental vulnerability. Typography was another element that I carefully considered. I the decided to use this very bold font for the phrase "World Suicide Prevention Day", placed it under the graphic. The font needs to be clear, respectable and easy to read, especially since it is communicating a serious cause. I chose all the cap to add emphasis and gave enough vacancy to the text to ensure that it does not feel tight or heavy. In this case, typography had to support imagination rather than competing with it. Overall, designing this logo is taught me how a small set of visual elements can take a powerful message. Through the experiment and reflection, I created a symbol that is not only visually attractive, but also a deep purpose. It catches the heart of the campaign and anchor people a scene of hope, care and life value.
HOODIE DESIGNING PROCESS
SELF REFLECTION
​Designing Hoodie for my World Suicide Prevention Day campaign was a deep creative and meaningful part of my final product development. This gave me the opportunity to express the main message of my campaign in the wearable format - some people can see, join together, and even feel relaxed. I wanted Hudi to serve both as a personal reminder and a public statement. While carrying an emotional message, it was a need to appeal visually that could spark the conversation or assure someone struggling. This task challenged me to seriously think about visual communication and use the design as a tool for sympathy and impact. I started the process by searching various fonts, color straps and visual elements using canva. First of all, I was not sure what an accurate mood I wanted, whether it was bold and graphic or soft and comfortable. I began testing a series of fonts, from handwritten styles to bold block letters. The handwritten fonts felt more emotional and human, while the bold font clearly raised the message. After experimenting with various styles and layering effects, I decided to use a clean, round Sange-Serif font. This made the correct balance between readability and heat. It seemed modern, yet it is acceptable - inconsistently the kind of tone I wanted for the message I was telling. Next, I experimented with colors. In my early thoughts, soft pastels, grams and even contrast were black, but none of them looked emotionally correct. I re -seen the emotional symbolism of colors and recalled that blue is usually associated with faith, peace and treatment - values ​​that fully align with the message of prevention of suicide. I started experimenting with different blue colors, from light sky tone to deep navy hue. I finally settled on a medium-tone blue, which felt peaceful and soothing but still strong enough to have appearance on the fabric. To avoid the design heavy, I put the background neutral, but added a subtle floral pattern behind the text. The floral element added a gentle, organic touch- condemnable development, care and flexibility.
This softened the overall form and gave it emotional heat. The most important part of the Hoodi design was the quotation I had chosen to put on the back: "Your life matters. Stay another day." This message came from a place of real emotional intention. I wanted it to be quite low to read quickly, but should be powerful enough in one's mind. It is a gentle reminder that no matter why the dark things feel, there is always hope in the grip. The phrase "Stay another day" is especially meaningful - it encourages someone to stop, breathe and give life another chance. Combined with a cool view of blue tone and floral patterns, the overall design feels auxiliary and confident. During the design process, I noted how messages and scenes work together. I kept returning to the idea that this hoodie is not just a fashion item - it is a form of silent support, a way of spreading awareness, and possibly a lifeline for someone who sees it. Hoodi's wearable nature allows the message of campaign to reach people in everyday conditions - whether it is in school, publicly, or online. It converts a person wearing it into a moving ambassador to prevent mental health awareness and suicide. This task taught me that a small design element like hoodie can also keep a powerful message. Through careful use with fonts, colors and imagery, I was able to make something that not only represents my campaign, but also emotionally. I am proud of the end result because it is more than only one dress - it symbolizes hope, connection and the power of living.
BILLBOARD DESIGNING PROCESS
SELF REFLECTION
Designing the billboard for my world suicide prevention day between Carnival Campaign was one of the most exciting and meaningful parts of my creative journey. It was not only about designing a large poster - it was about translating the message of hope that could draw attention within a few seconds and touch the hearts. I knew that for this particular event, the tone had to be positive, welcome and feel full of life - without losing the severity of this issue at its origin. From the beginning, I was very deliberate about the color palette, especially the use of different colors of blue. Blue has always been associated with peace, clarity and emotional depth. I wanted to stay away from rigid or highly bright colors and instead the sky used a soft, beach -inspired tone of blue, sea blue and light turquoise. I spent time in experimenting on canva, to see blue gradients to see which people feel both peaceful and energetic. I did not want the billboard to feel very heavy or unhappy - rather, it was needed to uplift and invite people. By the end, I settled on a soothing mixture of the sea with warm neutral undertone to reflect the coast nature of the beach and the comfortable nature of the campaign. The most challenging yet one of the fun parts was coming with the right slogan. I dropped many ideas like "Hope Shine Here," "Tuger the Sun", "and" Breath in Life ", But none of them felt completely right until I landed on the "celebrate life under the sun". It clicked immediately. The phrase fully captured the main message of the campaign: encouraging people to cherish life, embrace happiness, and feeling connected in a warm, open space like beach carnival.
It had a rhythm, "Under the Sun" made it frozen about the incident. I also realized that this slogan directed people to evaluate their own survival without feeling very direct or clinical. In the designing process, I ensured that typography was easy to read from a distance, but still had personality. I tested various fonts that could match the optimistic tone of the message - something that felt soft and round instead of bold and aggressive. I also paid full attention to vacancy and placement so that both the text and the scene would balance each other without seeing a huge crowd. The background featured a subtle mixture of blue sky, waves and tones of soft sand, in which happy, walks or play on the beach with a silhouette of diverse people - create life without distracting the message. Overall, this billboard was more than a design - it was a visual invitation to be part of some expectation. Every option made by me, from fonts to colors and final slogans, was deeply deliberately. I wanted people to stay for a moment, smile, and perhaps feel slightly lighter or more connected. By creating this billboard, I remembered how powerful designs can be in promoting emotion and bringing awareness for important issues like mental health. I am proud of what I made and what is for it.